Storytellers Delivering Results.

We keep our clients on the pulse of what’s trending in travel and lifestyle.
The Starling Lobby
about us

In Good Company

Leading the Way in Culture and Communications
Dynamic and diverse, M-Squared Public Relations is an award-winning agency in specializing in the representation of travel, hospitality, and lifestyle brands from all corners of the world.

Under the leadership and guidance of founder Marsha Archer, M-Squared stands out amongst the media, peer agencies and clients. Always the ultimate brand ambassador, M-Squared PR produces fresh and strategic work that generates excitement, awareness and remarkable results across traditional and social media.

our services

Results That Resonate

Stellar Services Elevating Awareness and Reach
Since 2008, M-Squared Public Relations has mastered the art of PR, social media, crisis communications, influencer relations and event execution that has achieved success for our clients.
Through on-brand storytelling, creative activations and our innovative strategies, M-Squared PR contributes from our vast expertise and experience in elevates brands from initial launches to celebrating legacies and all the milestones in between.
"M2PR is a relatable agency that acts as the ultimate brand ambassador for their clients. The multistate team is on target when it comes to determining the best course of action its clientele should take. They are poised and proficient in everything from crafting the perfect press release and public relations strategy to providing its customers media placement and crisis communications. Everything this powerhouse team touches is destined for success."
Laura Downey
Freelance Writer
Robert Gerstenecker
"Marsha and her team are smart and savvy about the world of food and drink. They are passionate about capturing the essence of a brand and do exceptionally well with storytelling so that even the most mundane task is brought to life. I've worked with several PR firms but definitely understand what sets M2PR apart--they not only create operationally-sound ideas, they see them through.”
Robert Gerstenecker
Former Executive Chef of Four Seasons Hotel Atlanta
Parker Sams
"As the only Westin property in the state of Louisiana, we needed an agency who understood the rich history and culture of New Orleans to make our property stand out. Their ability to connect to the local market is incomparable. and has set the Westin Brand as a desired destination of the Big Easy.”
Parker Sams
Hotel Manager of Westin New Orleans
Charlene Crusoe Ingram
"From day one, M-Squared Public Relations has been a true asset to our team. They were able to deliver results immediately and made our post-COVID launch an instant success. M-Squared is always professional, proactive and ready with a plan. For every circumstance, they have a solution ready. We cannot recommend their services enough!”
Charlene Crusoe-Ingram
Chief Executive Officer of Meals On Wheels - ATLANTA
David Vinson
“During a crisis, Marsha and her team are the ones you want by your side. They helped us navigate one of the toughest and most sensitive issues in the history of our 36-year-old organization. From always being accessible, calm and armed with the right thing to say and do, we've opted to keep M2PR as the sole agency to handle crisis and PR-related tasks for our corporate office and franchise owners. M2PR is consistently providing strategic ideas on how to help us recover and rebuild the trust we once had with all of our families, and, especially the Black community.”
David Vinson
Chief Executive Officer of Kids 'R' Kids International
find out more

Representing…

A Global Roster of Elite Brands
On any given day at M-Squared Public Relations our carefully curated portfolio of clients spans the worlds of travel, food and beverage, hospitality, retail and beyond. Every brand is different and equally as exciting, and M-Squared PR is always ready to plan, promote or pivot to take your brand to the next level.
Hotel and Resort - MSquaredPR

Hotel & Resort

Our diverse team of world travelers know how to promote hotels and resorts whether it’s an independent gem or one of the world’s most recognizable brands. We are experts in crafting regional and national campaigns that set our clients apart.

Food and Beverage - MSquaredPR

Food & Beverage

From celebrity chefs to rising culinary stars, our team is on the pulse of what’s trending on the menu and behind the bar. Our love for food and beverage drives covers and coverage.

Travel - MSquared PR

Travel

We leverage our expertise in all aspects of the travel industry. From commercial and private airlines, yacht operators, and visitors bureaus we lean on our relationships to attract your ideal traveler.

Retail - MSquaredPR

Retail

Global retail brands - from lifestyle to luxury - trust M-Squared to introduce or reconnect their brand to their target consumer.

Botica
Edgars Proof and Provision
Eloquii
Givenchy
Highgate
Livingston Restaurant and Bar
OTH Hotels Resorts
Sloomoo Institute
The Georgian Terrace
The Starling

Stay In The Know Join Our Event List

    Our team had a blast at our first candle-making class! @ellisstationcandleco brought the heat with some incredible scents. 🕯️

    We learned how to balance different smells to create the candle we wanted. Biggest challenge? Wait five days before lighting, so the candle could settle. 🥰
    ...

    We loved celebrating women this past Friday! 💞 From luxurious mini spa treatments to local female vendors, this offered a new way for guests to interact with the spa. If sipping on champagne and mingling in a spa sounds like your vibe, stay tuned for the next Sip N Spa! 🧖‍♀️

    #AtlantaSpa #LuxurySpa #PopUp #PR #AtlantaPR
    ...

    We can`t wait to celebrate WOMEN this month. We have some exciting client events upcoming to celebrate the women`s achievements past and present. Stay tuned! ✨

    #WomensHistoryMonth #AtlantaPR #HospitalityPR #PublicRelations #PR
    ...

    Looking for another reason to gather your friends and enjoy an Italian dinner? Look no further! Explore @dirtyrascalatl’s enticing new menu, served Tuesday through Saturday, 5:00-9:00 p.m. 🍴 Featuring delectable plates such as Pork Chop Milanese and Branzino, there’s something for everyone to savor.

    On Sundays and Mondays, savor their exclusive “Little Rascal” offerings from 5:00-9:00 p.m., offering items like Truffle Pasta and Dry Rubbed Hanger Steak. 🥩

    #MSquaredPR #DirtyRascal #ThompsonHotels #ThompsonAtlantaBuckhead #NewMenu #AtlantaPR #Hospitality
    ...

    Before February ends, @bullagastrobar is bustling with celebrations! ✨🥘 From a prix-fixe menu for Valentine’s Day to Margaritas for National Margarita Day, Bulla is offering unforgettable experiences. Enjoy!

    Don’t miss out and plan your dates accordingly! 🗓️

    #MSquaredPR #BullaGastrobar #LeapYear #AtlantaPR #Hospitality #AtlantaNights
    ...

    Want an insightful + fun experience during #BlackHistoryMonth? Check out this incredible art exhibit now on display at the Thompson Hotel. 🖼️

    “Our Celebration of Stevie Wonder” immerses you in the artist’s legacy with stunning images and innovative interpretations. 🖤🤎

    Exclusively organized by Art Melanated, this global celebration of music and art is happening until April 27. Don’t miss it! 🎶

    #MSquaredPR #StevieWonder #ArtExhibit #ThompsonAtlantaBuckhead #AtlantaPR #Hospitality
    ...

    Love is in the air! 💕 Treat your special someone to The Thompson Hotel’s Valentine’s Package—a perfect blend of romance and indulgence. With Veuve champagne, late checkout, a $100 credit, and a delightful surprise of chocolates and strawberries, create unforgettable memories this Valentine’s Day. 🌹Book now.

    #MSquaredPR #ValentinesDay #ThompsonBuckheadAtlanta #AtlantaPR #Hospitality
    ...

    This Valentine’s Day, our team is sending love your way! 🫶🏽💌

    #MSquaredPR #ValentinesDay #AtlantaPR #Galentines #Hospitality
    ...

    In your hosting era? @bullagastrobar has you covered for the Super Bowl this Sunday! 🏈 Get 10% off all catering orders exceeding $100. 🥘

    Or watching the game out? @livebatteryatl will be hosting a watch party. 🎊 Standing room or a group table tickets are available to purchase.

    #MSquaredPR #AtlantaPR #SuperBowl #Hospitality #WatchParty #Catering
    ...

    This week, we are featuring @switchyards. It’s our new, flexible office, and we’re OBSESSED! 💻 Every week our team visits a different location, and we’re having so much fun exploring different neighborhoods. 🤭

    #MSquaredPR #ObsessedFeature #Chatterbox #Switchyards #AtlantaPR #Hospitality
    ...

    We embrace Black history every day, all year long. We are Atlanta-based and Black-owned and amplify Black voices and businesses as a way of being. This month offers a great opportunity to consider questions about representation and equity at your organization or business, but the work continues beyond February.

    #BlackHistoryMonth #PR #PublicRelations
    ...

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    Our team had a blast at our first candle-making class! @ellisstationcandleco brought the heat with some incredible scents. 🕯️

    We learned how to balance different smells to create the candle we wanted. Biggest challenge? Wait five days before lighting, so the candle could settle. 🥰

    We loved celebrating women this past Friday! 💞 From luxurious mini spa treatments to local female vendors, this offered a new way for guests to interact with the spa. If sipping on champagne and mingling in a spa sounds like your vibe, stay tuned for the next Sip N Spa! 🧖‍♀️

    #AtlantaSpa #LuxurySpa #PopUp #PR #AtlantaPR

    We can`t wait to celebrate WOMEN this month. We have some exciting client events upcoming to celebrate the women`s achievements past and present. Stay tuned! ✨

    #WomensHistoryMonth #AtlantaPR #HospitalityPR #PublicRelations #PR

    Looking for another reason to gather your friends and enjoy an Italian dinner? Look no further! Explore @dirtyrascalatl’s enticing new menu, served Tuesday through Saturday, 5:00-9:00 p.m. 🍴 Featuring delectable plates such as Pork Chop Milanese and Branzino, there’s something for everyone to savor.

    On Sundays and Mondays, savor their exclusive “Little Rascal” offerings from 5:00-9:00 p.m., offering items like Truffle Pasta and Dry Rubbed Hanger Steak. 🥩

    #MSquaredPR #DirtyRascal #ThompsonHotels #ThompsonAtlantaBuckhead #NewMenu #AtlantaPR #Hospitality

    Before February ends, @bullagastrobar is bustling with celebrations! ✨🥘 From a prix-fixe menu for Valentine’s Day to Margaritas for National Margarita Day, Bulla is offering unforgettable experiences. Enjoy!

    Don’t miss out and plan your dates accordingly! 🗓️

    #MSquaredPR #BullaGastrobar #LeapYear #AtlantaPR #Hospitality #AtlantaNights

    Want an insightful + fun experience during #BlackHistoryMonth? Check out this incredible art exhibit now on display at the Thompson Hotel. 🖼️

    “Our Celebration of Stevie Wonder” immerses you in the artist’s legacy with stunning images and innovative interpretations. 🖤🤎

    Exclusively organized by Art Melanated, this global celebration of music and art is happening until April 27. Don’t miss it! 🎶

    #MSquaredPR #StevieWonder #ArtExhibit #ThompsonAtlantaBuckhead #AtlantaPR #Hospitality

    Love is in the air! 💕 Treat your special someone to The Thompson Hotel’s Valentine’s Package—a perfect blend of romance and indulgence. With Veuve champagne, late checkout, a $100 credit, and a delightful surprise of chocolates and strawberries, create unforgettable memories this Valentine’s Day. 🌹Book now.

    #MSquaredPR #ValentinesDay #ThompsonBuckheadAtlanta #AtlantaPR #Hospitality

    This Valentine’s Day, our team is sending love your way! 🫶🏽💌

    #MSquaredPR #ValentinesDay #AtlantaPR #Galentines #Hospitality

    In your hosting era? @bullagastrobar has you covered for the Super Bowl this Sunday! 🏈 Get 10% off all catering orders exceeding $100. 🥘

    Or watching the game out? @livebatteryatl will be hosting a watch party. 🎊 Standing room or a group table tickets are available to purchase.

    #MSquaredPR #AtlantaPR #SuperBowl #Hospitality #WatchParty #Catering

    This week, we are featuring @switchyards. It’s our new, flexible office, and we’re OBSESSED! 💻 Every week our team visits a different location, and we’re having so much fun exploring different neighborhoods. 🤭

    #MSquaredPR #ObsessedFeature #Chatterbox #Switchyards #AtlantaPR #Hospitality

    We embrace Black history every day, all year long. We are Atlanta-based and Black-owned and amplify Black voices and businesses as a way of being. This month offers a great opportunity to consider questions about representation and equity at your organization or business, but the work continues beyond February.

    #BlackHistoryMonth #PR #PublicRelations

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