Resourceful Experts
Public Relations | Advertorials |
Media Placements | Bylined Articles |
Media Pitches | Newsletter Content |
Press Kits | Press Releases |
Event Planning | Media Training |
Social Media Management | Social Media Strategies |
Crisis Communications | Graphic Design |
Web Design | Logo Development |
Press Conference | Influencer Engagement |
Grand Opening | Groundbreaking Coordination |
Community Involvement | Board Involvement for Client Leaders |
Photography | Videography |
Our Approach
In A Crisis?
As a certified and respected crisis PR firm, M-Squared PR has worked with clients from a range of industries whose customer demographics also vary extensively. We have over two decades of experience and have helped brands avoid and/or recover from the most severe crisis.
Allow us to be your partner the moment a crisis occurs. We will work with your internal team on everything from internal messaging, talking points and social media, to external messaging with the media and your stakeholders. Our 24/7 crisis communication and PR strategies have assisted people and companies around the world.
Preparation
We begin with the inspiration of the brand voice and from there we conduct research, host a brainstorm and move those results to a think tank for discussion.
Discussion & Ideation
In this phase, we talk about our ideas, research the overall idea to ensure originality and refine it before moving it to the draft phase where we will conceptualize it with graphics, a presentation or in writing.
Drafts & Vetting
We present drafts/concepts for M2PR's internal review to ensure they meet the expectations of the client and the definition of the brand. We eliminate any misses, refine the possibilities and present them to the client(s) for review/approval.
Finalization
In this phase, our team will present all concepts to the client with the “who, what, when, where, why and how Much” included to receive final approval before. moving our creative plans into action.